If you are planning to sell your motor cruiser you might be tempted to advertise it yourself. After all, you will save paying a motor boat brokerage a commission, so why not do it yourself? It’s not much different from selling your car, is it?
Well, yes and no. There is actually quite a bit of difference between selling a car and selling a boat. Just to begin with, there are far fewer people looking to buy a boat than there are looking to buy a car, so your audience is considerably smaller. You might find a buyer for your car in the next street, but it is highly unlikely that you would find a buyer for your boat there. In fact, somebody who is looking for the sort of boat that you have may well live at the other end of the country, so it is not just a matter of putting an ad in your local paper.
A motor boat brokerage on the other hand knows the right sort of places to advertise your boat, so you are more likely to make a quick sale than trying the DIY route. Furthermore, depending on the arrangement that you have with the brokerage, it is usually the broker who pays for the cost of the advertising, so it is in the broker’s own interest to sell your boat for you. This is the opposite of certain online estate agents who offer to sell your house for no commission. No, you don’t pay them a commission, you pay them a fee. If your home proves difficult to sell, what possible incentive is there for them to keep advertising it?
Furthermore, you are going to need some high quality photographs of your boat, and a motor boat brokerage will handle all this for you as well. In addition there is quite a bit of paperwork involved, as selling a boat is more like selling a home than just selling a second hand car.
Yes, you pay a commission which is usually 10%, but considering what is involved it is money well spent.
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